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Engineering World-Class Mobility

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CAE CFD Services

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Co-developed Vehicle Models & 14 EVs on road

Degree Engineering Ecosystem for PV/CV/EV Development

Years of Serving 7 of the Top 10 Global OEMs

Product Cost Reduction Outcome based Delivery Model

Accelerate YOUR Transformation FOR Sustainable Profitable Innovation!

Our journey

Smart Manufacturing Layouts using Advanced Digital Technologies

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Manufacturing Engineering

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Virtual Validation

ZBC or BCC Sourcing. 700+ Auto specific supplier ecosystem

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Accelerating your transformation journey towards successful profitable innovation

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Our Solutions

Hinduja Tech has performed excellent engineering work for us in the US. They have provided invaluable assistance with Manufacturing engineering, Tooling design, Manufacturing, Process time, Analysis, and more.
They are efficient and cost-effective, with the Automotive certifications and experience working with major American OEMs. Additionally, they have proven to be a trustworthy partner! 

Manufacturing Solution Virtual Validation Services By Hinduja Tech Limited

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Customer Testimonials

Impressed by Hinduja Tech’s technical capabilities and engineering expertise.

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Hinduja Tech is a phenomenal partner. Our work shows how diverse companies come together to mix capability while the agility allows us to do world changing work.

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Autonomous Vehicle Development

It is an understatement if we say, ‘Our team is very pleased with the excellent work we have received from Hinduja Tech’.  Hinduja Tech team has overall outshined our expectations and has proven to be a great asset to our program!

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Thanks for the amazing support Hinduja Tech has provided. We’re really impressed by the ownership taken by your team, and truly appreciate what they have done to keep our projects running successfully.

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## The Need for Cost-Effective Automotive Development

EV startups and traditional OEMs in North America face rising costs in developing and commercializing electric vehicles. These costs include R&D for Electric powertrains, Battery systems, Vehicle platforms, and Unique features. Other cost pressures include Raw Materials, Talent Shortages, Engineering, Manufacturing, and Operational Costs. To manage these costs, many companies are using nearshoring to Mexico.


### Nearshoring vs. Offshoring

Nearshoring involves moving operations to a nearby country, such as Mexico. This offers several advantages over offshoring, including:

•	Reduced time zone differences

•	Improved communication and collaboration

•	Lower labor costs

•	Access to a skilled talent pool

•	Reduced risk from geopolitical unrest


### Why Nearshore to Mexico?

Mexico is an attractive nearshoring destination for the automotive industry due to several factors:

•	**Large, skilled workforce:** Mexico has a large and growing pool of engineers and technical professionals. The government is also investing heavily in education and training programs

•	**Proximity to the US market:** Mexico's proximity to the US makes it an ideal location for nearshoring operations. This reduces transportation costs and lead times

•	**Supportive government:** The Mexican government is actively supporting the growth of the automotive industry with initiatives such as scholarship programs and investment in higher education


### How Hinduja Tech Can Help? 

Hinduja Tech is a leading provider of Product Engineering Solutions for the automotive industry. We have a proven track record of helping companies nearshore their operations to Mexico. We offer a unique blend of nearshoring and offshoring services, with 70% of engineering work executed in Mexico and the rest supported by technical experts from India.


### Benefits of Nearshoring with Hinduja Tech

•	**Cost optimization:** We can help you save money on engineering costs by leveraging Mexico's lower labor rates

•	**Improved communication and collaboration:** Our nearshore teams work closely with the US-based teams to ensure seamless communication and collaboration

•	**Access to a skilled talent pool:** We can help you tap into Mexico's large pool of skilled engineers and technical professionals

•	**Reduced risk:** Nearshoring to Mexico can help you reduce your risk from geopolitical unrest


Download an entire blog to learn more about how we can help you nearshore your automotive engineering operations.


Mexico Nearshoring

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5 Ways Nearshoring Drives Success in Automotive Engineering

As technology evolves, the level of outsourcing to supplier partners has increased over time, with OEMs focusing on conceptualizing and building the vehicle, its integration, brand presence and establishing seamless customer connections. COVID-19 has exposed the vulnerabilities of global sourcing and emphasizes the need to localize as well as engage closely with suppliers as long-term business partners rather than a transactional interplay. The subsidies extended by the Government for EVs also emphasize the localization of aggregates. 


Diversifying the supply chain by engaging local suppliers and building redundancy in the sourcing of critical components reduces dependence on a single source and minimises the impact of supply disruptions. A localized supplier network to source components and materials closer to the manufacturing facilities reduces supply chain vulnerabilities and minimises logistics costs.

Supplier risk management strategy is essential for automotive companies to identify, assess, and be ready to face potential risks in their supply chain. This could start with onboarding a new supplier, managing supplier collaboration, integrating supply chains, and keeping in mind the impact of natural or geopolitical disasters and any other threats to the supply chain.

Therefore, Supplier Risk Management is an end-to-end activity, beginning with assessing the technical capability of the supplier, manufacturing process and productivity of the supplier, financial strength to run the operations, sustainable quality of the product and services, and competitive pricing to support the volumes and business growth plans of the OEMs.

## Managing Risks and Compliance Processes for OEMs

As OEMs are dependent on a complex supply chain that extends across the globe, market intelligence and predictive analytics are critical tools necessary to manage risks and ensure regulatory and other compliance aspects.

Supplier audits, interactions, and industry forums provide market intelligence. [Industry 4.0](https://hindujatech.com/industry-4-0), telematics, and other software tools help with predictive analysis at the product and process levels.
The decisions we arrive at with this data model will lessen the impact of challenges and pressures the automotive supply chain causes from time to time. Any stress in the automotive supply chain will impact sourcing, extending to Logistics, Technology, Regulations, Resource Availability, Environment, etc. Data Analytics driven by AI-based logic could circumvent all these issues paving the way for seamless operations.

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### Action Plans by Hinduja Tech to challenge the contingencies

  1. Increased frequency of financial audits with relevant questionnaires. The data obtained is compared with the declaration. By assessing the financial ratios with relevant questions, the exact position of the supply partner is evaluated                             

      •	For instance, the current ratio, if less than 1, indicates short-term liquidity and solvency issues

      •	Not all the time; higher revenue translates to higher profit. Hence the profitability ratio gave us insights into how the organization can generate profits out of revenue. The contribution margin is an indicator of the profit after the costs of goods sold and services provided are considered

      •	Understanding the liabilities of the company against its net worth gives us visibility of how well an organization leverages against financial risks

  2. Continuous engagement with suppliers and developing a Risk Mitigation Plan    
  3. Alternate source development across commodities and technologies      
  4. Balance the inventory levels to have stock in place if there is an unexpected delay from the supplier   
  5. Ensuring positive free cash flow to the supplier, thereby ensuring smooth flow in operations across the supply chain   
 
Also, collecting the following information about the suppliers helps HT to comprehend their capability to ensure liquidity to meet current or short terms liabilities and their ability to sustain the business in the longer run.

  1. Sources of revenue and the weightage from each of its customers. As an example, if the supplier gets 25% of the revenue from one source, it might lead to a greater risk      
  2. Banks / Financial Institutions backing the supplier and its reputation      
  3. Debts committed to the Supplier by the Lender  
  4. Outstanding Debt / Capital   
  5. Financial Structure of the Supplier    
  6. Future Financing Options

Suppliers play a crucial role in the sourcing and supply of components, and their selection and management are vital for a robust supply chain. In the context of [electric powertrain engineering](https://hindujatech.com/product-engineering-services/powertrain), suppliers, particularly in the [EV industry](https://hindujatech.com/product-engineering-services/electric-and-future-mobility), such as battery suppliers, are key partners in ensuring the availability and quality of components.

Hinduja Tech (HT) recognizes the significance of suppliers and has developed a Supplier Risk Matrix assessment sheet. This tool enables HT to assess and evaluate the strength and reliability of the supply chain. The Supplier Risk Matrix assesses various factors such as financial stability, production capacity, quality control measures, and after-sales support. By using the Supplier Risk Matrix assessment sheet, HT can effectively evaluate the risks associated with potential suppliers, identify any vulnerabilities in the supply chain, and make informed decisions in selecting and managing suppliers. This assessment helps ensure that the chosen suppliers have the capabilities, resources, and commitment to meet the sourcing needs and provide reliable components for the electric powertrain engineering projects.

By deploying the Supplier Risk Matrix assessment sheet, HT can enhance supply chain resilience, minimize potential disruptions, and foster strong partnerships with suppliers, ultimately contributing to the success of electric powertrain projects.

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### Why is Supplier Risk Management Critical?

The COVID-19 pandemic, geopolitical problems like the Ukraine war, climate change, natural disasters, and others have badly impacted many companies and forced them to revisit their approaches towards supplier Risk Management. For instance, the COVID-19 pandemic is a prime example of how a health crisis can disrupt supply chains on a global scale. Similarly, Ukraine, the producer of copper, an essential input to many manufactured goods and electronics, could not cope with the promised schedules. These disruptions have required companies to gather information from suppliers with Ukrainian operations and adjust their production schedules and processes accordingly. Another recent example of an unanticipated supply chain disruption was when the Suez Canal was blocked by a giant container ship for 6 days. Recently China’s continuous cyber-attack attempts in Taiwan, the major chip source for global operations, pose a threat to hinder the global supply chain in terms of the availability of chips.

It is impossible to predict pandemics, wars, or disasters far in advance, but mitigating their impact on your organization is possible. With statistical data tests, every organisation must continuously work on identifying the vulnerable parts of the supply chain and the impact it would have on revenue generation. With the results, the organizations should identify alternate sources to have a smooth flow of operations.

### Our Strategic Matrix

Hinduja Tech works on the following 5*4 matrix, based on qualitative and quantitative data of any supplier, to assess the Risk in the Supply Chain. 

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A recommendation with a detailed action plan to mitigate the risks is offered to our customers.

### Our Supplier Management Strategy brings the following benefits

  1. Lower Supplier / Sourcing Costs – 14%-38% Reduction achieved 
  2. Reduced Supplier Risk  
  3. Improved Competitive Position in the Market  
  4. Increased Operational or Financial Efficiencies   
  5. Transparency in Escalation  
  6. Early Detection of Risk  
  7. Ability to Respond to Contingencies   
  8. Ensuring Compliance   
  9. Avoid Fines and Penalties.    
 

## Conclusion  
  
The automotive industry has complex supply chains that involve multiple tiers of suppliers, making it difficult to track and manage risks. This complexity increases the likelihood of risks and results in quality issues, delivery delays, or disruptions due to natural disasters or geopolitical events.

Partnering with [Hinduja Tech](https://hindujatech.com) brings OEMs the benefit of multiple supplier relationships to manage the growing demands of the automotive industry in an efficient way. With its 700+ auto-specific supplier ecosystem, Hinduja Tech can help mitigate risk & losses due to supplier breaches and noncompliance. This also involves developing contingency plans to manage disruptions in the supply chain.




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Supplier Risk Management – How well are OEMs Managing Disruptions?

- Like mobile phone evolution automobile will change from hardware product to a software defined vehicle
- System / function-based architecture to transform into E / E central architecture
- As part of continuous improvement through OTA updates continuous co-ordination between OEM and supplier R&D team is required
- Suppliers will have to sell software and hardware as separate and in combo based on the OEMs software outsourcing strategy
- Customer centric optional (subscription based) and mandatory updates needs data driven decision making


Just like how cell phone has changed, cars are also going through a revolution, modern cars are being sold as hardware with a software package. Pushed by CASE (Connectivity, Automation, Shared and Electric) revolution along with development of 5G and Artificial Intelligence (AI). Traditionally cars were sold as a hardware unit and gets minor feature changes through service centres, which is now being changed to software defined vehicle with Over-the-Air (OTA) updates.

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Moving away from conventional cars to software defined vehicle is an evolutionary process. This is four staged evolution of a vehicle as 1. Functional Vehicle, 2. Digital Vehicle, 3. Updateable-Vehicle and 4. Software Defined Vehicle. Each stage transition needs both hardware and software architecture changes which in effect demands an overhaul in conventional automotive research and development (R&D). That means shifting from the traditional scattered, embedded Electronic Control Units (ECU) to a domain focused system with central vehicle controllers. This requires sophisticated software including a software abstraction layer, Ethernet usage and large scale connectivity.

Traditional vehicle development period use to be 5-6 years, software defined vehicle demands R&D cycle of 3-4 years range. Main changes in R&D for the software defined vehicles are; change to agile systems engineering from component based waterfall development, change from embedded development for ECUs to centralised electrical-electronics (E/E) architecture and software, change from material cost optimisation at start of production to cost and revenue optimisation throughout the lifecycle, from product and technology focus to customer focus and change from experience based engineering to data enabled engineering and virtual engineering.

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Conventionally OEMs use to get components/systems from suppliers and integrate, this will get sophisticated for software defined vehicle. OEMs and customers and looking for flexibility and agility, which in effect will make suppliers to sell hardware and software separately, so that OEMs and customers can pick and choose. As there will be OTA updates for both mandatory and subscription based systems and features, OEMs needs continuous co-ordination with supplier. The R&D team co-ordination that happens throughout continuous product updates makes this little difficult manage with conventional automotive organizational thinking and structure.

Conventional product focused R&D and product development processes discussions typically remain in their area of focus and have a few structured interactions with other functions such as marketing and sales. In case of software defined vehicle, OEM’s customer experience team needs continuous co-ordination with R&D team and some information has to be shared with software supplier R&D team. Customer experience should not be just from traditional surveys through service centers and third party but from data generated from vehicle and service centers.

Bringing automotive R&D organization fits to software defined vehicle is a sophisticated but necessary evolution for OEMs and suppliers, if they want to remain competitive to face CASE revolution and disruptive player entries.


Software Defined Vehicle demands R&D overhauling

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Evolution of [digital technology](https://hindujatech.com/digital-technologies) has transformed the business model of every industry. And, it has a huge impact on the automotive industry. In this digital age, to stay top of the line in the business spectrum, automotive companies should embrace digital disruption and adopt new business practices.

Innovation is behind the wheels of all the vehicles. Yes, connectivity is shaping the sector in a newer way. Some technologies are in the making, while a few of the technologies are in the verge of becoming mainstream. For an organization, it is quite difficult to keep track of all the technologies which are spread across the globe. For an organization, to keep track of all the technologies which are spread across the globe is quite difficult. Software like [SAP](https://hindujatech.com/digital-technologies/erp-sap) can generate a centralized database for all different applications running across your organization. A management-level member would always be interested to know the key data points from all major sources, in a nutshell, to compare and execute the business transactions. Further, it helps to identify current situation in the ground level of each functional unit.

Evolution of digital technology has transformed the business model of every industry. And, it has a huge impact on the automotive industry. In this digital age, to stay top of the line in the business spectrum, automotive companies should embrace digital disruption and adopt new business practices.

Innovation is behind the wheels of all the vehicles. Yes, connectivity is shaping the sector in a newer way. Some technologies are in the making, while a few of the technologies are in the verge of becoming mainstream. For an organization, it is quite difficult to keep track of all the technologies which are spread across the globe. For an organization, to keep track of all the technologies which are spread across the globe is quite difficult. Software like SAP can generate a centralized database for all different applications running across your organization. A management-level member would always be interested to know the key data points from all major sources, in a nutshell, to compare and execute the business transactions. Further, it helps to identify current situation in the ground level of each functional unit.

“90% of the [manufacturing companies](https://hindujatech.com/product-engineering-services/manufacturing) are satisfied using SAP implementation when it comes to IT cost reduction and 96% improvement is in productivity after implementing SAP in manufacturing companies”

Benefits of SAP for the Automotive Industry A single, centralized solution for all your manufacturing applications
Manufacturing companies can get a complete, 360-degree view with analytics to monitor continuous improvement
Speed up the design, make more-informed decisions and accelerate market introductions by collaboratively engaging all partners with a single set of product data Manufacturing and Supply Chain processes become easier Manage the supply chain better with a comprehensive system for production, sales and shipping to purchasing; goods receipt and communication management
Streamlines business processes to suit market needs as the company grows Improves integration and ensures that manufacturing companies are effective and efficient with time and resources.

Improving Our Customer’s Digital Experience Automotive companies are on a journey towards digital transformation. Wherever you are in your digital transformation journey, ‘SAP is your Destination’; Hinduja Tech has the expertise to give the right services and solutions you need.

When implementing Hinduja Tech’s SAP model, it easily helps to get rid of all the redundant legacy systems and multiple data source points to provide a centralized source of data. It increases the operational efficiency and gives transparency over the entire system which becomes the single reliable source of data.

Hinduja Tech’s SAP business process flow helps in speeding up the data process by eliminating unnecessary manual intervention and makes it less dependent. We made the business process in such a way to maintain standardization across the organization and channel them according to each unit. Also, the SAP business flow of Hinduja Tech avoids a high degree of repeated data entries and helps you in automating the reports.

Hinduja Tech’s SAP Offerings to the Automotive Industry: A Complete Solution Technology is not only about enabling automotive companies to embrace digital disruption, but it’s about driving fitness, reshaping business models and influencing innovations.
Our best-in-class SAP solutions help you to innovate faster, increase efficiency and stay on top of the industry trends. Hinduja Tech helps automotive companies to reimagine digitized business models with innovative solutions across the industry value chain, and drive sustainable revenue growth and maintain margins, powered by new generation technologies such as SAP S/4 HANA, Mobility, IOT, etc.

  1. Reduce the Operational cost, reduce time to market, and increase revenue from the market

  2. Companies must respond quickly and effectively to changes in demand and supply. Hinduja Tech offers SAP MRP LIVE production planning program which provides synchronization to changes in demand, that result in fewer material shortage and delays. Maximizes capacity utilization and real-time inventory management. Increases the Production Planning, Improves Order to Delivery and Production Cycle Times and Reduce Inventory &  Planning cost.

  3. Our Lead to Cash process improves customer satisfaction, reduces sales and service cost and increases the Revenue Growth

  4. Since we have decades of experience in the Automotive industry, our Analytics team helps to provide various dashboard reports to check the KPI’s and KPD

  5. We offer various dashboard reports which provide real-time information on the fly  

  6. Our Predictive Maintenance (PdM) Solution monitors the performance and condition of the fleet during normal operations and helps to reduce failures

  7. Talent Acquisition Solution reduces time to hire, cost per hire and quickens time to contribution

Going digital always starts from within. We believe digital is the future and it’s already here. Our SAP services have helped several global companies to adopt digital transformation and they found it to be the right platform to begin their digital journey. With data-driven customizable SAP solutions and services, make better decisions, meet enterprise goals with efficiency and unleash innovation & growth. Reimagine your business models, the way you work, and compete better with our suite of SAP Services and solutions that are opening an infinite world of new possibilities.



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SAP Automotive Industry

How Hinduja Tech’s SAP can improve efficiency in the Automotive Industry?

Blog

Company post money valuation at $255 million, takes firm steps towards becoming a global leader in the sustainable mobility engineering landscape.


**[CHENNAI, India] – [14th March, 2024]** – Hinduja Tech Limited (HT), a mobility-focused global engineering R&D services company and a subsidiary of Ashok Leyland, the Indian flagship of the multi-billion dollar conglomerate the Hinduja Group, today announced the signing of a definitive agreement for Creador to invest $50 million acquiring 19.6 % shareholding in the company, which is subject to completion of customary closing conditions. Creador is a renowned private equity firm focused on partnering to grow world-class businesses in Southeast Asia and India. This investment places Hinduja Tech at a post-money equity value of $255 million.


The infusion of capital will allow Hinduja Tech to augment its existing capabilities in research and development  through organic and inorganic means, enhance its global footprint and expand its state of the art labs to gain momentum in its journey towards emerging as a global leader in sustainable engineering mobility services. Hinduja Tech has been making significant strides in the mobility industry, by expanding its capabilities and partnerships to drive innovation and growth. The company has also collaborated with numerous players in mobility space, to support their development and production efforts across various segments, from traditional buses and sports cars to electric and autonomous vehicles. 


Talking about the investment by **Creador, Kumar Prabhas, CEO of Hinduja Tech Limited** said, “HT has developed tremendous domain expertise over the last 10 years with a number of Global OEMs as its customers. We have an ambitious growth plan in the sustainable engineering mobility segment. We are very pleased to partner with Creador, their investment will allow Hinduja Tech to accelerate its Global growth plans.


This investment is a testament to HT’s innovative spirit and proven track record in automotive and adjacent industries. The capital will empower us to pursue exciting new opportunities that will help further our position towards achieving our vision of being a global leader in the sustainable mobility engineering landscape."


"Creador is excited to partner with the Hinduja Group and the entire team at Hinduja Tech for its next phase of growth. HT has established itself as a key player in the mobility ER&D industry with marquee customers across the globe" said **Anish Kedia, Director at Creador**. "With its deep capabilities across engineering, powertrain and electronics, we believe HT is well poised towards creating sustainable and profitable solutions for the future of mobility."


In FY 2023, Hinduja Tech had acquired Drive System Design, a UK & US based company, specializing in e-powertrain design. This acquisition coupled with other key milestones achieved demonstrates Hinduja Tech's commitment to staying at the forefront of the rapidly evolving mobility landscape and its dedication to providing innovative solutions for its clients.


**About HT:**

[Hinduja Tech](https://hindujatech.com), part of the multi-billion dollar Hinduja Group and a subsidiary of Ashok Leyland, a leading global commercial vehicle manufacturer, is the integrated Product Engineering and Digital Technologies Solutions provider for the mobility industry. As a partner of choice, HT works with leading automotive organizations (OEMs & Tier-X Suppliers) and disruptive mobility players in the North America, Europe, APAC and India.


Hinduja Group has its presence in over 38 countries and employs about 200,000 people with multiple industry verticals  like Mobility, Lubricants & Specialty Chemicals, Banking & Finance, Digital Technology, Energy, Media & Entertainment, Realty, Healthcare, Project Development and Trading.


**About Creador:**

[Creador](https://creador.com/) is a private equity firm focused on long-term investments in growth-oriented businesses in Southeast Asia and India. With a track record of successful investments across various sectors, Creador has a reputation for creating value by partnering with entrepreneur-led management team and providing strategic support to its portfolio companies. 


Media Contact: 

Samuel Christopher, 

GM – Marketing & Communications

corpcomm@hindujatech.com


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Hinduja Tech Secures Investment from Private Equity Fund Creador

## Hinduja Tech Makes Headlines in Mexico! 

**Hinduja Tech**, an Indian company specializing in integrated product engineering and digital solutions for the automotive industry, helps businesses locate their engineering and R&D functions near their manufacturing sites. This approach aims to cut costs and accelerate product development.
 
[Hinduja Tech](https://hindujatech.com) is currently on a hiring spree, seeking 100 mechanical and electrical engineers throughout Mexico to help its customers localize engineering capabilities. **Mr. Vijay Malik**, the president of Marketing and International Sales, was recently featured in an interview with [Mexico News Daily](https://mexiconewsdaily.com/india/why-indias-hinduja-tech-is-bringing-high-value-jobs-to-mexico).
 
Having hired its first hundred engineers in Mexico over five years, Hinduja Tech now aims to double that number within the current year alone. Malik expresses confidence that the company can increase both its personnel and revenue in Mexico by at least 25% per year moving forward. Further, he sees significant potential for further growth given the acceleration of EV manufacturing moving to Mexico.
 
Witnessing the power of localization and outsourcing of its customers' engineering in India, the company now sees Mexico as "The New India" to follow that trend. Hinduja Tech's model aims to have approximately 70% of engineering work done in Mexico and the other 30% done remotely with specialized experts from India.
 
Imagine a Hinduja Tech Mexican engineer working in a Japanese, American, or European automobile plant in Mexico, collaborating with colleagues in India — a fascinating mix of globalization and regionalization!
Mexico has already demonstrated that it has the skilled labor force to make auto parts and assemble vehicles in huge quantities. This new opportunity is to "Move up the food chain" by providing higher-level, value-added services.
 
In this case, engineering works to capture more high-skill jobs in Mexico.
These are higher-paid, less labor-intensive jobs that require a college degree and pay middle—and upper-middle-class salaries. Mexico needs to develop these jobs to improve its standards of living.
 
The country is already making strides: while just a few years ago, few women graduated from Mexico's university-level mechanical and electrical engineering programs, Hinduja Tech's Mexico-based engineering team is currently made up of over 10% women, and the company expects that percentage to grow. Its human resources team is made up entirely of women, and the Mexico leadership team is 100% local talent.
 
Thus, Hinduja Tech stands out as a compelling example of an effective company executing this strategy, showcasing innovation and adaptability in today's evolving business landscape.  

Hinduja Tech is bringing high-value jobs to Mexico 

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Why Hinduja Tech is bringing high-value jobs to Mexico? 

Hinduja Tech (HT) is now a Proaxia Vehicle Sales and Service (VSS) Solutions Value Added Reseller (VAR) implementation and support partner. As a VAR, Hinduja Tech gains privileged access to resources, services, and product knowledge to maximize business outcomes for customers. 

This collaboration enables Hinduja Tech to deliver end-to-end SAP solutions for the automotive industry, leveraging its expertise as a leading SAP services provider coupled with deep domain expertise in the automotive sector. Built on the robust SAP S/4HANA platform, Proaxia VSS is an SAP Certified cutting-edge Dealer Management System that leverages standard SAP functionalities and provides unparalleled performance. HT presents a comprehensive array of solutions encompassing strategic consulting, architecture design, implementation, and support. Their team of experts is ready to assist you in maximizing the value of your investment in SAP S/4 HANA and Proaxia VSS Solutions. 

“Hinduja Tech is excited to collaborate with Proaxia in delivering tailored business solutions for the automotive industry. By leveraging its expertise in the automotive domain and SAP implementation, HT incorporates industry best practices to drive optimal outcomes and efficiency for the customers. This collaboration aims to address the distinct challenges and demands of the automotive sector, setting a new standard of excellence in the industry,” highlighted Prashant Nirmale, Business Unit Head, Digital Technology Solutions, Hinduja Tech. 

"This partnership is a very important step towards expanding our regional presence and providing more diverse options to our customers. Our goal in cooperation with Hinduja Tech is to leverage our strengths to build mutually beneficial relationships for success in the market. We are looking forward to the cooperation in shaping the future of automotive retail and the heavy equipment retail industry," said Jan Pedras, Head, Proaxia Solutions Asia Pacific.
Together, Hinduja Tech and Proaxia are committed to transforming the automotive landscape with innovative and tailored solutions. 

[Click here](https://hindujatech.com/partnership-ecosystem/proaxia) to learn more about the partnership

### About Hinduja Tech

[Hinduja Tech](https://hindujatech.com/) is a part of the multi-billion-dollar Global Business Conglomerate, Hinduja Group. With a global footprint in 38 countries and a workforce of about 200,000, Hinduja Group has a significant presence in the Commercial Vehicle industry.

Hinduja Tech is the integrated Product Engineering and Digital Technologies Solutions provider for the mobility industry with a proven global delivery model. As a partner of choice, Hinduja Tech works with leading automotive organizations (OEMs & Tier-X Suppliers) and disruptive mobility players in India, USA, Canada, Mexico, Europe, China, and Japan. 

As a certified SAP Services Partner, Hinduja Tech, with extensive automotive experience and domain expertise, excels in tailoring SAP solutions to meet the unique needs of its automotive customers. Their commitment to excellence has been recognized by SAP through prestigious awards such as the SAP Mobile Apps Partners Challenge Award and SAP HANA Innovation Award. Hinduja Tech offers comprehensive end-to-end SAP Automotive Solutions, including consulting, implementation, migration, customization, and ongoing support and maintenance services. 

HT Global Office Locations: India, USA, Canada, Mexico, UK, France, Germany, Japan, China, and Romania

### About Proaxia Group

[Proaxia Group](https://www.proaxia-group.com/en/) is an international management consultancy firm with headquarters in Switzerland and branches in Europe, MENA, Asia, and the USA. They work with companies to develop future-proof processes and system architectures that provide tailored support for your business. In doing so, Proaxia for Automotive integrates SAP® standard solutions, customized add-ons, innovative Proaxia products, and specific solutions from vehicle manufacturers and third parties into existing IT landscapes.

Media Contacts: 

Hinduja Tech:

Email: mediacontact@hindujatech.com.


Proaxia Group:

Mauricio Dossmann,

Marketing Manager,

Mobile: +49 162 105 22 99,

Phone: +49 911 237 91 75,

Email: mauricio.dossmann@proaxia-consulting.com.


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HT & Proaxia

Hinduja Tech partners with Proaxia Consulting Group AG for SAP Vehicle Sales and Service (VSS) Solutions for Automotive Dealerships


•	Drive System Design, with engineering centers in the UK and the USA, provides premium engineering services to automotive, commercial vehicle, off-highway, defense and aviation industries


•	Acquisition enables Hinduja Tech to expand its eMobility services from development to production


•	Drive System Design to continue as an independent entity within Hinduja Tech and the Hinduja Group

*CHENNAI, India – December 6th, 2022* - Hinduja Tech (HT), a world-class engineering services company, acquired Drive System Design (DSD), an award-winning and globally trusted engineering consultancy known for developing innovative solutions for electrified propulsion systems. DSD currently provides advanced engineering to automotive, commercial vehicle, off-highway, defense and aviation industries from locations in the United Kingdom, the United States, and Asia.

The acquisition enables Hinduja Tech to provide end-to-end electrified propulsion systems design and development capabilities, enhancing its full-vehicle design and development position.  
“The acquisition of Drive System Design is an important milestone in Hinduja Tech’s growth journey in the eMobility Industry. DSD has been focused on futuristic powertrain technology (ePT) since its inception over 15 years ago and has a state-of-the-art infrastructure in the UK and the United States,” said Kumar Prabhas, CEO, Hinduja Tech. “Both of these markets have high-end engineering talent and are leading the charge in the transition to electric mobility. As this demand increases, the combination of HT and DSD strengths will enable offering the best-in-class eMobility solutions for global markets.”

HT has been rapidly expanding its position in the outsourced engineering services industry with 70+ clients globally and is aiming to accelerate its growth to meet the surging demand for electric mobility. With the acquisition of DSD, HT will add cutting-edge design and testing labs, along with advanced engineering capabilities, in the UK and United States. 

“We believe that HT is the right partner at the right time and see this as a tremendous opportunity for the long-term future and expanded capabilities of DSD,” said Mark Findlay, CEO of Drive System Design. “As part of the HT family, DSD will be able to increase its reach through HT’s global business model and full vehicle development and integration expertise. It is an ideal complement to DSD’s advanced engineering capabilities in transmission, driveline, motor design, power electronics and simulation.” 

**About Hinduja Tech**

[Hinduja Tech](https://hindujatech.com/), part of the multi-billion dollar Global Business Conglomerate, Hinduja Group, is the integrated Product Engineering and Digital Technologies Solutions provider for the mobility industry with a proven global delivery model. As a partner of choice, Hinduja Tech works with leading automotive organizations (OEMs & Tier-X Suppliers) and disruptive mobility players in the USA, India, Mexico, Canada, Europe, China, and Japan. Hinduja Group has its presence in over 38 countries and employs about 200,000 people. Hinduja Group has a significant presence in Commercial Vehicle Engineering & Manufacturing verticals.
HT Global Office Locations: US, India, Mexico, Canada, UK, Germany, Japan, China, and Romania

**About Drive System Design** 

[Drive System Design](https://www.drivesystemdesign.com/) (DSD) is an award-winning engineering consultancy specializing in the design, development and control of future transmission and driveline systems. DSD has extensive experience in working with OEMs and TIERs around the world in designing new technologies and solving problems to make their product competitively superior. The company has design, analysis, control, test infrastructure, expertise, and project management skills necessary to deliver projects to demanding timescales. Working closely with customers through its technical centers in the USA and the UK, Drive System Design is recognised as the world’s leading expert in driveline refinement, resulting in significant energy efficiency improvement for hybrid and electric vehicles. 


Media Contacts: 

Hinduja Tech:

Email: mediacontact@hindujatech.com.


Drive System Design:

Frank Buscemi,

MBE Group, on behalf of DSD,

Phone: (248) 856-8636,

Email: fbuscemi@mbe.group.





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Hinduja Tech Acquires Drive System Design, Expands Leadership in the Global eMobility Industry

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